When things look tough and the economy is in bad shape, everyone wants to make cuts. Unfortunately, marketing is often first on the cut list. In 2024, everyone wants to get the most out of their current digital marketing budget. One tactic worth trying, especially if you haven’t tried it before, is target marketing. What…
Keep your email list free of email addresses that. One of the most basic pieces of marketing advice is to never buy email lists. It’s about people you’ve never with before and you have no idea if they’re a good fit for your offering or your business. Most importantly, these people have never agree to…
At the time of writing, there are about 89 billion (in B) spam every day. Although spam emails are harmless, they are a huge problem for businesses like yours. If you want to send legitimate business emails, it’s getting harder and harder to stand out because there’s so much junk out there. One of the reasons is Spam…
