Users, who had both Netflix and WhatsApp installed on their smartphones, were presented with the offer to stay in touch via WhatsApp Messenger. If a person clicked “I’m in,” they would start receiving messages about their account, TV shows, and movie suggestions. Half a year later, Netflix offered the same opportunity to its users…
WhatsApp enables your brand to receive queries immediately and provide customers with real-time support. This feature becomes crucial, given that 28% of customers expect to receive help within an hour and 18% anticipate an immediate response. Keeping up with that pace seems arduous, but WhatsApp allows you to provide customer support around the clock….
Place them on different pages of your website and offer a lead magnet, such as an eBook or a discount. Consider opting for multi-channel forms – they allow your subscribers to choose where they want to receive updates – via email, WhatsApp, Facebook Messenger, etc. This move allows you to communicate with customers via…
WordPress is undoubtedly a widely popular dynamic content management platform. The ease of use, reliability, and versatility of WordPress are the reasons for its strength.34 percentAll websites on the Internet. Whether you want to build a B2B SaaS website, a personal blog,E-commerce websiteOr whatever, WordPress includes all the tools and support you need to design…
Gutenberg launched a new editor for WordPress. It was named after Johannes Gutenberg, the inventor of the printing press. The goal of Gutenberg WordPress editor contributors is to make it easier to add high-quality content. Regular editors require the use of code and HTML. Gutenberg editor is easier to use and is especially recommended for…
SEO is fundamental to growth – if you don’t set it up correctly, you could end up losing a ton of leads and potential customers. Many factors influence your ranking in Google search results. One of those factors is undoubtedly the speed of your website. If you pay attention to page speed and loading time, you…
The new mobile messaging channels Of all the newcomers, the channel that stands out is WhatsApp Business (known by 73% of respondents). Its popularity is obviously help by the fact that it is the customer service arm of WhatsApp. Therefore, the world’s most popular instant messaging app with 2 billion monthly users. Behind the “star” of…
SMS The importance of the holiday season is now well established! A study conducted on the behavior of the French during the holidays confirms that 51% of French people plan to make at least one purchase online and that at least 25% of them bulk sms master say they make their purchases from their smartphone. These data are…
What is the conversion rate? Sometimes called conversion rate. Therefore, conversion rate is the number of goals achieved divided by the number of contacts who received a message during your campaign. It is then expressed as a percentage (multiplying the result by 100). The first goal is usually a sale, but downloading a PDF can…
Email marketing is a valuable strategy that can benefit businesses and individuals alike. It allows you to connect with your audience and share valuable content directly. If you’re new to email marketing, don’t worry. This guide will walk you through the basics, step by step. By the end, you’ll have the knowledge and tools to confidently…
As an email marketer, you want every subscriber to have a positive and inclusive experience when engaging with your marketing campaigns. However, if your emails aren’t designed with accessibility in mind, you risk excluding a large portion of your audience with disabilities. That’s where email accessibility best practices come in. By implementing them, you can…
It’s no secret that holiday sales are a big deal. During the 2022 holiday season (January 1 to December 31), $211.7 billion was spent online. This is nothing new, as the trend has been growing 3.5% every year. Keep in mind, this number was below the $23.926 billion estimate, and it’s still incredible. Knowing that…
