There is no point in filling ourselves with keywords that are synonyms or that overlap with each other. At this stage we exit the tool and sit down with the team to work on the document. This fifth step is also a good scenario to remove from keyword research those […]
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Our favorites are: the aforementioned. In this third step you will spend a couple of weeks with the tool you choose. The task is to use it to find ideas that complement the list. Most importantly, is to deepen the created document as much as possible so as not to […]
Then for the asynchronous exercise, upload the file to a shared folder and commit to writing down everything that comes to mind over the next week. Step 2. Evaluate the market and competitors once the synchronous and asynchronous brainstorming. what follows is to investigate the market and competitors. For the […]
With good keyword research defining the editorial. Most importantly, line of your blog or the publication calendar for social networks will be a piece of cake. The list of keywords will show the team what topics should be addressed in the digital world to be consistent with the consumer journey and […]
These types of keywords are very opportune. To provide value to clients or prospects. Most importantly, and for people to discover your business in the initial phases of the consumer journey. Navigational navigational keyword is one used by people who need to know options or opinions about something. Generally, these […]
Funnel? To explain how to carry out an analysis based on the marketing funnel, at least one new article would be necessary. However, we can tell you that there is no standard formula applicable to all situations, each case has its own peculiarities. What does it mean? To understand the […]
sparty has finished Most of the defending their positions. “To perfect our capacity for empathy, it is advisable that we take an interest in the person or people in front of us, know their culture, their hobbies, their life circumstances, understand their needs and objectives. Only then can we put […]
commander of the Allied army to prioritize in battle which tasks required his immediate action and which he could delegate or postpone. Since then, this matrix has become one of the most used tools in decision-making within the world of business and companies due to its simplicity and effectiveness. This […]
position or position in Your Most the company , defining a priori a suppos superiority or inferiority due to the fact of occupying a hierarchical order. learn to negotiate “In the case of the negotiator with a higher position in the company, he will feel justifi in demanding; The negotiator […]
obtain superior results in the future. The negotiator (loser) accepts all the conditions of the counterparty in order to establish a future relationship. Probably in a future negotiation his power will increase and he will demand that some of his conditions be met. Competitive : It is about ensuring that […]