Manufacturing companies involved in Digital Transformation are evolving rapidly to meet the ever-changing market conditions. Their customers are also changing, especially in the B2B sector. Millennials have now settled into business management, and they play a key role, because before making purchases, they do online research and ask for opinions […]
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That’s right: choosing to delve into one strategy rather than another is fundamental. Because the budget is not unlimited and resources are limited. Focusing on activities that promise a return in terms of profit is as tempting as it is challenging. Continue reading this article to help the sales team […]
Without a lead management process. It is very likely that the acquired leads will soon exit the purchasing process, to then be easily attracted by the competition’s proposal. This happens because gaining the interest of a prospect is only the first step on a long and sometimes tortuous road. In […]
A content marketing agency deals with the creation of articles and texts optimized for search engines to be published on the website and/or on the company blog, essential for your business to attract qualified leads and create a relationship of trust with them with the aim of turning them into […]
50 useful Telegram channels: marketing, design, career, business and war. We have collected the best and most useful Telegram channels for those who promote business on the Internet and keep their finger on the pulse of events. Subscribe to useful and bookmark this article.All about SMM | STORIES | INST […]
marketing strategiesIn a world How to Set Realistic Goals where market dynamics are changing at an ever-increasing speed and competition is becoming fiercer, marketing plays a crucial role in the success of businesses, especially in the B2B context. However, many companies are faced with unrealistic expectations regarding the investments needed […]
Marketing is essential to the success of any business, but the real challenge is to understand which strategy is more effective: investing in an in-house marketing team or relying on an external b2b marketing agency? Both options have advantages and disadvantages, and the right choice depends on the specific needs […]
