It would seem that since the client, breaking through the maze of offers, has already found our website, then we have success in our pocket. Nothing could be more wrong! Customers are being more and more aware every year, and the purchasing path is extend by subsequent stages. Before making a purchase decision, they are happy to pare prices in many online stores. They want to learn as much as possible about the product or service offer and look for opinions of other users. If our product is unique and only we have it for sale – the probability that a user browsing hundrs of websites will know which website to return to – increases significantly.
It For Digital Marketing Infographic
However, if we offer products that consumers can also buy in other online stores – we have to follow our potential customer more and more effectively, reminding about ourselves at many stages of the shopping path. As many as of customers are willing to paymore for a better website experience (customer expirience). Customers database want to find a product ideally suit to their nes as soon as possible. At the same time, they expect suggestions regarding what from our offer can be this excellent product. The answer to the ne to monitor the behavior of our customers and dynamically respond to their nes bas on collect and aggregat data may be the implementation of a marketing automation class system.
Broaden Brand Recognition Infographic
Both in our store and on the website. But let’s start with the basics… What is marketing automation? Marketing automation systems are multidimensional software whose main assumption is to automate marketing processes. These include sales campaigns, email marketing, lead nurturing and progressive pop-ups. The basis of marketing automation class systems is a module for ongoing monitoring of website visitors. consists of several modules that are fully BY Lists responsible for the sales and marketing process.
