Do you feel eye fatigue after spending long periods in front of a screen in dimly lit places? Dark mode can help you combat it. Today we’ll tell you the keys to this increasingly widespread option offered by web design, loved by many and not so much by others. Dark mode is a mode that…
CRO, or Conversion Rate Optimization, is an What is CRO essential part of any online marketing strategy. It focuses on optimizing your landing page to increase the conversion of visitors into customers or prospects. Often, CRO and SEO go hand in hand, as they both aim to improve online performance. This practice is not about…
n the digital world we live in, the confidentiality of personal data hangs by a thread. The overexposure we face and cyber attacks make information security a vital issue . In this sense, two-factor authentication is an essential tool. Let’s see what it consists of. 2FA ( Two Factor Authentication) is a security measure us to verify the user’s identity, providing two verification factors ,…
Today, with greater accessibility to the Internet and a greater number of online stores on the market, the number of mobile device users is increasing. As a result, the Mobile First strategy is becoming a preferred approach for Google rankings and, important web design consequently, for companies with an online presence. Learn all about Mobile…
PPC differences and tips vs CPC. These are differences and tips the acronyms used in digital marketing to refer to the amounts that affect the advertiser in an online campaign. Both concepts coexist within the campaign, but they are not the same: once you launch your PPC campaign, the CPC will be used to measure…
