McDonald’s , the most famous fast food chain of all. Has taken the most controversial debate as the center of its new campaign: “Chicken” or “not chicken.” Although the Big Mac recipe has been the same for more than five decades. Now the chicken Big Mac is born . This […]
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I recommend using a nomenclature I analyze so that the events are not chaos. In this case we have used: What we want to measure. Where we are going to measure it Label type: We select Google Analytics. Universal Analytics Tracking Type. Event Category. Affiliate Click (or a name that […]
In this sense, it is absolutely vital to “understand what is Unleash. Your happening in the subconscious of your target audience. She stressed. In his speech at OMR dissected 5 psychological keys to “doing marketing on steroids. Social proof. The best way to get a consumer interested in a particular […]
What has been your biggest Growth success to date at Mailjet? At Mailjet, as part of our Growth Hacking strategy, we work on what we call parallel marketing projects, that is, micro-projects or micro-websites, focused on a specific niche and objective. One of the Growth team’s biggest successes was the […]