Carretilla improves its website to facilitate navigation for people with functional diversity

By itorial Staff with No comments Web & App DevelopmentDigital Marketing
Share this content

Carretilla , a brand specialising in the national market for asparagus and ambient dishes in microwaveable packaging with more than 145 years of history, “has taken a further step in its commitment to People by adding an accessibility plugin to its website to facilitate navigation for people with functional diversity.”

Thanks to the incorporation

A of this tool, anyone browsing the Carretilla website will find an accessible environment adapt to their nes, no matter what they may be,” the brand report in a press release sent to the mia today, Tuesday, April 23, 2024.

The accessibility plugin has been develop by EqualWeb, a company that provides specific database by industry technological solutions to facilitate inclusion, and is already implement on the Carretilla website. The tool takes the form of a drop-down menu with a person-shap icon, which allows you to activate or deactivate preferr options, from removing blinking to changing the colors of the page, including a text reader or the possibility of highlighting elements. In addition, these preferences can be sav for future visits to the page.

This initiative by

Carretilla is part of the efforts made by Grupo Alimentario IAN, a leader in digital marketing plan is an important cann vegetables and a pioneer in prepar meals for the environment, to continue improving in the area of ​​inclusion and accessibility as part of its commitment to people, a fundamental strategic axis for the Navarrese company.

As the note concludes, “this commitment has been reflect over the years in the implementation of different initiatives, such as collaborations with the Adecco Foundation in the areas of labour inclusion of people with disabilities or in the labour inclusion of be numbers women at risk of social exclusion or with the R Cross. Which also earn him the ‘Solidarity Vest’ award given by the Navarra Food Bank Foundation in 2023.”