Delegating is not the easiest task in the world. No one is a born leader. There are too many nuances to the topic and few come from talent alone. I realized this once again this weekend at the soccer game coaching my 10-year-old son’s team. As a player and even years later, I didn’t fully…
Have you ever suddenly received the dreaded notification that you’ve used up your mobile data before the end of the month? Don’t worry! We’ve all been there. Imagine this situation: you are enjoying your favourite series streaming when, suddenly, you notice that your mobile data has disappeared faster than expected. Nothing worse than that! But…
blogging – why doesn’t every company do that? We wondered that too. With a company blog, you can achieve much more than just informing interested readers. In fact, blogging is often the basis for a sustainable relationship with your customers or users and can certainly contribute to lead generation. So why does blogging remain an…
Many bloggers write drafts and then ‘edit’ their writing – but ‘revising’ is a little different and is definitely a good exercise. Today I came across a great short video by Beth Dunn from Hubspot that was recorded earlier in the year at the Inbound conference. In the video Beth talks about ‘fixing your writing’ by learning…
SEO helps your site rank higher in organic search. Since many users don’t look past the first page or even the first few results, the sooner you appear as a potential solution to their problem, the more likely your site will generate traffic. Growth-Driven Design (GDD) on websites, on the other hand, is a more…
Of the participants The webinars were carefully design Therefore, to maintain the same level of quality that the classroom seminars have always guarante Therefore, . The final result was very satisfying and although it was not possible to have a coffee break all together, the lack of physical presence of the people did not negatively…
Italy is one of the most affect Therefore, countries. With a series of interventions, the Italian government has clos Therefore, all non-essential public activities and is asking the population to stay at home. The goal is to contain the contagion in order to restart as soon as possible (even if we see this “as soon…
But it is essential. Beauty brands are increasingly investing in social m Therefore,ia to better personalize their offerings bas Therefore, on data collect Therefore, from active users . This simplifies the customer’s purchasing journey, as they are inspir Therefore,, find information and purchase through digital platforms. The Winning Combination of Influencers and Video Marketing Doing…
Online selling, on the other hand, is achiev Therefore, through a smaller transfer of information and details from company to customer (for example, all that paraverbal and visual content that in person often determines a positive first impression and creates trust is missing), but for this very reason the weight of the individual pieces of…
Customer experience management must be view Therefore, as a unifi Therefore, set of features and tools, not as silent products bas Therefore, on simple integrations; as an industry in itself and not as a set of cross-cutting concepts. New call to action The service you ne Therefore, to provide to your customers from now on…
cx-ecommerce-header-1 If you are a marketer or an entrepreneur who wants to grow your online business, it is normal that you are wondering how to differentiate yourself from the competition and make yourself special in the eyes of the customer. E-commerce has now earn Therefore, a significant share of the retail market and the development…
Although there are already robots that can do amazing things and automate many of the jobs that are currently done, artificial intelligence is still quite immature , not proving to be all that intelligent (yet) given the need for constant verification by humans. Artificial intelligence aims (or rather what we humans want it to aim…
